Posted On Monday 8th May 2017 9:53 AM
Mobile app visitors are the most fickle personalities when they interact with apps. They have the tendency to leave the app sooner if they did not find anything interesting or motivating enough to stick to it. While an impressive number of mobile users are seen initially with the willingness to try an app and thus install them, but a majority of them did not open the app again for the next time. Considering this emotional triggers of mobile app users, app developers are coming out with vibrant and new ideas for developing mobile apps that can interest the users, retain them and finally convert them to customers.
Here’s the true agenda for turning a maximum of visitors of apps into customers.
#1 Understanding the sentiments of users
You need to understand that users are always multitasking while they are on mobile phones, and want everything to happen in real time. Being absolutely impatient, a majority of the does not feel like hooking to an app if it takes a time to load or have to scroll through a multiple number of pages for availing a function. Developers who realises this streamline the loading speed of app’s pages so that visitors did not quickly switch to other competing apps.
#2 Keeping User interface simple for the important pages
One key way to foster interest in the visitors to turn them to prospective customers is removing all the junk elements from the app, including tabs and all those pages which are not relevant and does not offer value to the users. A homepage is the landing point for your visitors and hence needs to made simpler enough to direct the visitors to important pages of the app. Also, try focusing on black or white spaces, so that content gets highlighted and avoid an unnecessary call to actions in between the content.
#3 Make your app look more stylish
Unlike in sales strategy of offline businesses, you do not need to interact with customers directly and show your products. In mobile apps, you need an attractive media strategy to give your app a good appearance using video, graphics, and images. Photos entice the app users much by giving them visual illustrations of the services or features they are going to influence.
#4 Highlight Your Call To Action Buttons
To allure your visitors and compel them to choose call-to-action, you need your app’s elements look attractive, including Call To Actions. If such buttons are placed on a plain background, or are blend with vibrant background images, they might not make customers feel like clicking and distract them. Thus, place your call to action buttons with a contrasting background and sassy gesture to make your customers feel they are the ideal button to click.
A far-fetching mobile app is sure to earn enough money for business, if only you realise the crucial aspects within an app that turn on the interest of the users and make them loyal customers. At GetAProgrammer, we have a team of adroit and experienced app developers in Sydney, who leaves no stones unturned to build stellar apps that can convert brilliantly.